1、根據(jù)下面資料,回答題
Buffet Zone
Lucy Robertson starteD working at A.take-away fooD business to supplement her income during her student days at Edinburgh University.Several years later she haD bought the business anD now, 17 years on, she owns Grapevine Caterers, probably Scotland's leading independent caterers, with A.turnover of almost ε6m.
She haD never planneD to own A.business, anD haD certainly never considereD A.career in catering.(0)...G However, her unplanneD career began in 1985, when she returneD to Edinburgh anD discovereD that the takeaway she haD workeD in was up for sale.On impulse, she bought it, but admits that at the time she knew nothing about catering.(8).....It was A.difficult time, but essential in terms of gaining the experience she needed.The late 1980s boom was gooD for business, with large numbers of office workers wanting takeaway fooD for their lunches.(9)..... "At one point there were 26 fooD outlets within A.5-kilometre radius," Robertson recalls, as the economy changeD anD the once packeD office blocks starteD to become vacant, it became clear that Robertson woulD neeD to diversify.(10)......It changeD the direction of the company for good.
As Robertson began to win catering contracts, she decideD that the company woulD have to move to larger premises.In 1994, the move was made when she bought another catering business that already haD A.number of profitable contracts for boardroom lunches.
Meanwhile, Robertson's main competitor, the oldest catering company in Edinburgh, was causing her some anxiety."Customer loyally is not to be underestimated," she warns.But Robertson is not someone who is easily put off.(11)......Partly as A.result of this, turnover doubled, anD having outgrown another site, Robertson bought A.city-centre location for the group's headquarters.
By now, Grapevine's main competitor was A.new catering company calleD Towngates.Although Robertson trieD to raise enough money to buy Towngates, she diD not succeed.Then luck interveneD anD Towngates went bankrupt.(12)......Many accepteD anD the company's turnover went from ε700,000 to ε1.5 million almost overnight.
However, the company's growth was not as smooth as it sounds in retrospect.Robertson admits, "We were close to the edge during the growth period.Like many under-capitalizeD companies trying to grow, it might easily have collapsed." But that, she feels, is the challenge of developing your own business.
A.But there are plenty of similar contracts to be won in the east of ScotlanD before Robertson turns her attention elsewhere.
B.Her way rounD this particular problem was to recruit the catering manager of the rival company.
C.But this demanD was short-lived, anD before long, increasing competition made it harder to make A.profit.
D "It was A.dramatiC.learning curve anD very small amounts of money were earneD at first," says Robertson.
E.She decideD that the solution, since many companies requireD working lunches for meetings with clients, was to prepare anD deliver meals to business premises.
F.On hearing this, Robertson immediately contacteD all of their clients anD offereD the services of Grapevine Caterers.
G.Instead, she studieD accountancy after leaving university, anD A.steady if unspectacular professional path seemeD set.
(8)應(yīng)選
2、根據(jù)下面資料,回答題
A.James King: Chief Executive of Fentons Finance
King was nominateD for the quality of his leadership, with the judges claiming that the Fentons Finance boss is almost revereD by his team.He is crediteD with reinventing Fentons Finance - revitalizing its culture of inflexibility, removing outdateD pre-merger barriers anD playing A.brilliant tactical game.He leD everyone to believe he was opposeD to large mergers anD then jumpeD on the Westcombe Bank opportunity at just the right moment.History will be the judge, but for now the markets consider King to be A.star.
B.Keith Nash: Chief Executive of Hamley's Supermarkets
Nash took over as CEO when Hamley's systems anD distribution were out of date anD the branD badly needeD freshening up.He began refocusing the branD at the higher quality enD of the fooD market anD launcheD several own-branD initiatives for the health conscious.As A.result, the share price has gone up nearly 80 per cent.This shoulD be extremely satisfying for Nash, who haD left the retailer in 1986, disappointeD after failing to secure the top job.
C.Jorge Marquez: Chairman of the Kenwick Group
Marquez was A.popular choice for his achievements at Kenwick.The judges say he has been courageous in pushing through the appointment of controversial or inexperienceD chief executives to companies within the group, anD then sponsoring them as they transformeD their businesses.He operates as A."virtual" chairman, without A.permanent office in any one company.He phones his CEOs regularly, anD several of them have acknowledgeD the vital contribution he makes to their effectiveness.Everyone is impresseD at how he also finds the time to be chairman of two other large companies.
D.RicharD Jenkins: Finance Director of Centron Advertising
Labouring in the shadow of A.high-profile boss can sometimes draw attention away from the finance director, anD the judges considereD it was high time Jenkins got that attention.The CEO may be the publiC.face of Centron, but Jenkins is the one who makes it run smoothly.BehinD the scenes, he is constantly demonstrating that budgets anD forecasts are what is needeD to make A.company successful, particularly now that the advertising market has been hit by recession, it is largely thanks to him that Centron is in much better shape than its rivals.
This businessman has successfully targeteD A.different group of consumers.
3、根據(jù)下面資料,回答題
A
Gianluca Tramcere, Silica Systems An outsourced IT service is never a fully independent entity. It is tied to the home company's previous and continuing systems of working. But despite the added responsibility of managing new ways of working, many businesses ignore the integration process. They fail to establish contracts that define the ways in which the two companies will work alongside one another, and focus solely on the technological aspects of service delivery.
B
Kevin Rayner, Domola Businesses need to build integration competency centers dedicated to managing the integration effort. It is critical to have an individual in charge to check that the external and internal business operations work together. Although companies often think of outsourcing as a way of getting rid of people and assets, they need to remember that, at the same time, outsourcing involves gaining people. Because there is a new operation being carried out in a different way outside of the home business, this creates a training element.
C
Clayton Locke, Digital Solutions Communication is the key to success, and outsourcing to other regions or countries can lead to a range of problems. For any such initiative, it is necessary to create a team where there is good, open communication and a clear understanding of objectives and incentives. Bringing people to the home location from the outsourced centre is necessary, since it can aid understanding of the complexities of the existing system. To integrate efficiently, outsourcing personnel have to talk to the home company's executives and users to understand their experiences.
D
Kim Noon, J G Tech One way to avoid the difficulties of integration is to create a joint venture company with the outsourcer. Thus, a company can swap its assets for a share of the profits. Yet joint ventures bring potential troubles and companies should be careful not to lose sight of the original rationale for outsourcing: to gain cost efficiencies and quality of service in an area that for some reason could not be carried out entirely in-house. The complexities and costs of a joint venture initiative should not be underestimated.
the need to teach skills to employees working on the outsourced process
4、根據(jù)下面資料,回答題
Who Benefits Most from Company Training?
According to recent research, the better educated and the higher up the socioeconomic(0)...C...you are, the more likely you are to be offered workplace training. And, incidentally, the more likely you are to then turn (19)......the offer, pleading family and personal commitments or (20)......of work. Less qualified staff, on the other hand, are offered fewer training opportunities, but are more eager to (21).....them up. In fact, people with few or no educational qualifications are three times more likely to accept training when it is offered.
In the majority of companies, more (22).....are allocated to management training than to other areas. Employers (23).....their better qualified staff as more important to the business, so they pay them accordingly and invest more in them in (24)......of training. This is (25).....by the fact that organizations are dependent on properly (26).....managers making the right decisions. But this (27).....may mean that companies are(28).....other parts of the workforce down.
The researchers found A.growing demand for training among the lower-skilled. Unfortunately this demand is not being (29)....by employers, even though there are strong indications that companies would benefit from doing so. They also discovered that, despite the substantial (30)....between the training provided for managers and that offered to other staff, there was still widespread endorsement of training.
For the purposes of the research, training was defined as any (31)....of planned instruction or tuition provided by an employer with the aim of helping employees do their work better. It therefore included A.wide variety of approaches. on-the-joB.a(chǎn)nd classroom training (32).....to be used equally by employers. But learning on the job, which involved observing A.certain procedure and then practising it, was easily the most popular method for all categories of employees. While many felt that learning from colleagues was best, very few(33).....the internet as an effective way to train.
(19)應(yīng)選
A.back
B.over
C.down
D.off
5、根據(jù)下面內(nèi)容,回答題
Although globalization may, in some senses, have brought national economies closer together, societies around the world still have radically different expectations, processes and standards.These are not a function of economic change, but are more deep-rooted and difficult to alter.They can be a major problem for businesses expanding abroad, with the greatest obstacle of all being the language barrier.If you have to deal with clients, suppliers and distributors in a range of countries, you will not only need the skills to communicate with them, you will also need to reconcile any national biases you have with the diverse ways of doing business that exist around the globe.
The value of effective communication is not to be underestimated.New technology such as video-conferencing and email has played a part in making the communication process easier and it may also be possible that the introduction of language interpretation software will help with some global communications problems.But, of course, it is the human element of the communication process that is so vital in business, especially in negotiations, presentations and team-building.It is essential for managers to meet regularly with staff, customers and partners, so that issues can be discussed, messages communicated and feedback obtained.The value of well-organized language training is immense, and can bring benefits to all levels and departments within a multinational organization.Unfortunately, however, many organizations have a very narrow view when it comes to training of any kind.Often, an urgent requirement has to be identified before training is authorized.Then, a training company is employed or a programme is developed in-house, the team is trained, and that is seen as the end of the matter.However, the fact remains that training programmes are effective only if they are relevant to a company's broader, long-term needs.They should be regarded as an investment rather than a cost.
Changes in expectations and attitudes are certain to continue for companies that trade globally.Although such companies are not yet faced with their international partners and clients demanding that business be conducted in their mother tongue, they realize that overseas competition is increasingly fast.If these companies want to continue to achieve success on the international trading circuit, they must be prepared to adapt to situations and speak the local language.If not, someone else will.
According to the first paragraph, improved communications have enabled companies to_______
A.offer a wider variety of products and services
B.expand beyond their domestic markets
C.perform better than their international competitors
D.open more manufacturing facilities abroad
填空題
6、
Questions 8-12
·Read the text below about career planning.
·Choose the best sentence from the list on the opposite page to fill each of the gaps.
·For each gap 8-12, mark one letter (A-I) on your Answer sheet.
·Do not use any letter more than once.
Career Planning
For many employees, automatic promotion up the ranks of a company is becoming increasingly rare. A new study suggests that, in response, employers need to consider how they can help staff develop their careers.
Employers need to rethink their approach to career management completely, according to the latest research by the Institute of Employment Studies. The new study finds that in fact there is little opportunity for individual career development in many large organisations. (example)____.The Institute of Employment Studies makes it clear that it is not good practice for companies to hand over career development to individual employees and then simply leave them to get on with it. (8) ____.
So how should employers help their staff develop a career? Most employees have come to accept that career development is not always the same thing as upward promotion and a higher salary. (9) ____.They must also ensure that these opportunities are extended to all their staff and not just to selected individuals.
Nick Bridges, who is Director of Human Resources Policy at the Bank of Eastern England, believes there is more talk than action in this area. (10) ____. One way, he believes, for companies to show how serious they are about individual learning is to make it an official part of company practice, as the Bank of Eastern England has done. (11)____. This document, he points out, has made the role of managers clear, and the company has also invested huge amounts of money educating managers so that they can then train their staff.
Another company, British Chemicals, has contracted an independent organisation to help staff with confidential career advice. According to John Yates, the head of Individual Learning and Development at British Chemicals, there is an important role for outside agencies to play in the career management process. He adds that it is company policy for managers to give all staff ‘roadmaps’ which show possible career routes within the company structure. (12)____. This has worked especially well, he says, for staff who are used to depending on their line managers for guidance.
Many large organisations now recognise that career development cannot be regarded in isolation, and must be part of an overall business strategy. Human Resources has a real role to play in building a strong workforce which meets a company’s long-term business needs and makes it more competitive.
A Its policy statement says that by 2006, eighty per cent of its staff will have a professional qualification.
B His recommendations go even further than that, and he has called for a national debate on the issue of what should be regarded as a career in the future.
C This change of attitude means employers need to place more emphasis on giving staff the chance to develop a range of skills through horizontal job moves.
D It points out that employees need to know what the overall company vision is in order to achieve many of these.
E The problem that often arises is that, while they are increasingly encouraged to manage their own careers, they are not provided with the knowledge and training to do this.
F They are able to see that, contrary to expectations, jobs in different fields are similar, and they can also see how it is possible to cross over to other areas.
G Its employees are no longer motivated by these factors alone, and the problem today is matching a person’s motivation with the right job.
H He argues that while Human Resources managers are saying the way forward is through self-managed learning and self-development, they are still failing to provide adequate learning resources.
I The main reasons for this, it concludes, are the recent cuts in the number of middle-management posts, and the changes that have taken place in the responsibilities of personnel departments.
7、
Questions 8 - 12
·Read this advertisement about business book reviews.
·Choose the best sentence from the opposite page to fill each of the gaps.
·For each gap 8 - 12, mark one letter A - I on your Answer Sheet.
·Do not mark any letter twice.

A) These introductory texts are the most important books and using them can pay big dividends.
B) Discover practical tips and techniques you can apply without delay.
C) In order to avoid this problem, we select for you only the truly worthwhile titles and reject the rest.
D) According to studies published in psychology journals, you retain the content of a summary better than a book.
E) He or she would take the most important ideas from each one, and compile them into a neat executive summary.
F) With the breadth and depth of knowledge gained from books, it is less likely that you'll be caught off guard.
G) Each contains all the key points in the original book, but instead of 200 to 500 pages there are only eight pages.
H) There's a sample of the superb business titles that we summarise for you.
I) With all the reading you have to do in the normal course of your work, you find it impossible to keep up with all the new business books.
8、
Questions 8 - 12
Read this advertisement about business book reviews.
Choose the best sentence from the opposite page to fill each of the gaps.
For each gap 8 - 12, mark one letter A - I on your Answer Sheet.
Do not mark any letter twice.

A) These introductory texts are the most important books and using them can pay big dividends.
B) Discover practical tips and techniques you can apply without delay.
C) In order to avoid this problem, we select for you only the truly worthwhile titles and reject the rest.
D) According to studies published in psychology journals, you retain the content of a summary better than a book.
E) He or she would take the most important ideas from each one, and compile them into a neat executive summary.
F) With the breadth and depth of knowledge gained from books, it is less likely that you'll be caught off guard.
G) Each contains all the key points in the original book, but instead of 200 to 500 pages there are only eight pages.
H) There's a sample of the superb business titles that we summarise for you.
I) With all the reading you have to do in the normal course of your work, you find it impossible to keep up with all the new business books.
簡(jiǎn)答題
9、Part One
You are the Manager of a small printing company. A new employee, Mark McCabe, is joining your company on 10th May.
Write a short memo to your office administrator:
Saying who is starting work and when;
Telling him what Mark McCabe’s job will be;
Suggesting where Mark McCabe’s desk should be put;
Write 30-40 words on your answer sheet.
Part Two
You were sent on a residential training course for five days. Unfortunately the course was very badly run and there were a lot of problems with it. The advert below shows the details of the course, together with your comments.
Write a report for your manager on the course (100-120 words). Describe the problems with the course and suggest what your company should do.
Write on your answer sheet.
10、• Read the article below about the winner of a business award .
• In most of the lines 34-45 there is one extra word . It is either grammatically incorrect or
doesn’t fit in the meaning of the text . Some lines, however, are correct .
• If a line is correct , write CORRECT on your Answer Sheet .
• If there is a extra word in the line , write the extra word in CAPITAL LETTER on your Answer Sheet.
• The exercises begins with two examples , (0) and (00) .
Examples
0 |
C |
O |
R |
R |
E |
C |
T |
|
|
00 |
M |
E |
|
|
|
|
|
|
|
PERSONAL ASSISTANT OF THE YEAR |
0 Anne-Marie Garrard was shocked when it was announced that she had won the 00 Personal Assistant of the Year award . “The other candidates seemed me 34 to be very strong , and I have to say I found that the selection procedure really 35 hard.” she says. “I don’t think I had any of chance of winning. When I heard my 36 name , my legs were so weak I could only hardly stand up .”she laughs. So 37 how is “the best” personal assistant chosen from a group of so extremely good 38 and very different from individuals ? The final decision was reached after 39 day-long session of tests , interviews and exercises . Garrard believes of 40 the skills she uses in her job helped her how to perform well. For instance ,although 41 most of her work is for her company’s Managing Director , she works for six bosses 42 in all , so she always tried out to be prepared for anything that might happen. 43 As for the future , her firm has close up for its summer break ; as soon as 44 they will open again , there is a pay rise waiting for her . But Garrard is 45 going to be relax . She says , “There’s always room for personal development. You must keep trying to improve. |